Further Reading
Fuller, Wayne E. "RFD, the farmers' mail." Timeline (1987).
This article, published by the Ohio Historical Society, discusses the impact of rural free delivery.
Fuller, Wayne E. RFD: The Changing Face of Rural America . Bloomington, IN: Indiana University Press, 1964.
A solid, well-written history of one of the most remembered innovations in rural America around the turn of the century.
W. Atlee Burpee, Co. 1888 Farm Annual: Garden Farm and Flower Seeds. New York, NY: W. Atlee Burpee and Company, 1975.
This is a republished copy of the 1888 Burpee's Farm Annual Catalog.
Web Sites
Ad Age
http://adage.com/century/slogans.html
This marketing history reference resource provides the top ten advertising slogans of the century.
Burpee Seed Company, The Legacy of W. Atlee Burpee http://www.burpee.com/jump.jsp?itemID=574&itemType=CONTENT_ARTICLE&apa...
Burpee, W. Atlee (1858-1915) http://www.sil.si.edu/SILPublications/seeds/burpeew-a.html
This link from the Smithsonian Institute Library includes biographical information about W. Atlee Burpee.
Parcel Post Delivery of Dreams http://www.sil.si.edu/ondisplay/parcelpost/intro.htm
This website from the Smithsonian Institute Library provides historical information on the creation of the parcel post delivery in America.
Victory Horticultural Portal, Seedsmen Hall of Fame http://www.saveseeds.org/biography/burpee_wa.html
This marketing history reference resource provides the top ten advertising slogans of the century.
Burpee Seed Company, The Legacy of W. Atlee Burpee http://www.burpee.com/jump.jsp?itemID=574&itemType=CONTENT_ARTICLE&apa...
Burpee, W. Atlee (1858-1915) http://www.sil.si.edu/SILPublications/seeds/burpeew-a.html
This link from the Smithsonian Institute Library includes biographical information about W. Atlee Burpee.
Parcel Post Delivery of Dreams http://www.sil.si.edu/ondisplay/parcelpost/intro.htm
This website from the Smithsonian Institute Library provides historical information on the creation of the parcel post delivery in America.
Victory Horticultural Portal, Seedsmen Hall of Fame http://www.saveseeds.org/biography/burpee_wa.html